Do You Face These Culture Challenges In Your Insurance ...

1. Your senior management team and employees are not fully aligned.

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- You know your employees are not aligned with your senior management team.

- You know your company?s vision, values, goals and purpose are not fully understood and shared by all your employees.

- You know this disconnect is hurting your insurance company?s performance?

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As a CEO, SVP, Board Member or member of the Senior Management Team, you have a clear vision of how you want to take your insurance company forward.

You are clear in your mind about what the future looks like, and what you need to do to reach your goals.

Your direct reports will understand your vision and perhaps even a level below them as well.

But what about the rest of your employees?

The very people who are doing the day-to-day work? The very people who are interacting daily with your customers. or developing your products and services?

In many insurance companies ? even those which are highly successful and profitable ? there is a gap between the vision which is held at the senior management level, and what is understood and believed in the wider workforce.

You may recognise this gap in your insurance company too. This ?disconnect? can be a major barrier to achieving your company?s goals.

Example 1 ? The Story of Tom and MidSizeCo:

Tom is the CEO of MidSizeCo, a mid size insurance company, employing 400 people nationally. The company is a specialist in providing health insurance to consumers and businesses. It sells its insurance products direct through the phone, web and a network of agents.

Tom and his fellow VPs have a clear vision of where they want to take the company, but they know that the rest of the workforce doesn?t fully understand, believe in and emotionally connect with the vision.

This disconnect between the Boardroom and workforce is hurting the company, as the message employees give customers and prospects does not reconcile with the message the senior management team want customers and prospects to receive.

Solution:

By using Enterprise LEADER as a vehicle for change, the senior management team of MidSizeCo (supported by middle management) are able to explain to employees the vision, purpose and goals of the insurance company and create alignment between the boardroom and workforce.

Through the mentoring materials featured in Enterprise LEADER and the group face-to-face mentoring sessions, employees get to hear in depth the goals and vision of the senior management team, and also have a forum and framework to share their ideas and concerns back to management.

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